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Upload Local Media
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platform_post_id and platform_post_url when the platform returns or exposes them.
List Connected Platforms
post_types, such as story for Facebook and Instagram.
List Your Profiles within Mallary
Profiles group your social media accounts. Create one profile for each of your businesses. Then connect the social media accounts of that business inside its profile. If you do not send aprofile_id, Mallary uses your default profile.
Each profile has a random public ID, such as AbC123xYz90. Use that ID as profile_id in API, MCP, and CLI requests.
Omit profile_id on publishing and reporting endpoints to use the default profile. Send profile_id when you want to target a non-default profile.

